Startups and makers
Hardware, software, fashion, food and crafts with a prototype ready to show.
FOR FOUNDERS
Launch your idea. Pre-sell it first.
Show India what you are making, take pre-orders from the people who want it, and fund your first production run before you spend on stock.
Reviewed within 2 working daysA real person checks every campaign.
No fee until you raiseDrafts are free. Missed goal, no fee.
UPI-first checkoutBackers pay in seconds on their phone.
Verified founder badgeBuilds trust before anyone pays.
WHO CAN LAUNCH
Built for Indian makers with something real to show.
You need a working product or a prototype you can film. Ideas on paper are not enough for a reward campaign.
Students
College projects and inventions that are ready for their first real customers.
Small businesses and D2C
Test a new product line and take orders before you order stock.
NGOs and trusts
Registered organisations can run donation campaigns for a cause.
You will needA verified emailPAN cardAddress proof (masked Aadhaar is fine)Bank account in your or your organisation’s name, with a cancelled cheque or statementPrototype photos or video (reward campaigns)
YOUR LAUNCH
From draft to live in six steps.
Save as you go. Nothing is public until our team approves it.
- 01
Start a free draft
Pick reward (pre-order) or donation, a category, your goal between ₹10,000 and ₹5 crore and a 15 to 60 day deadline.
- 02
Tell your Journey
Answer six simple questions: who you are, what you are making, how it started, your plan, how the money is used and why it matters. At least 300 words.
- 03
Add rewards
Set reward tiers with prices, quantities and delivery months. Add limited early-bird tiers and stretch goals to build momentum.
- 04
Add photos and video
A 16:9 cover photo and a short YouTube or Vimeo video filmed on your phone. Images are compressed for you.
- 05
Verify
Verify your email, then upload your PAN, address proof (masked Aadhaar is fine), bank proof and, for reward campaigns, prototype photos. Documents are private and only seen by our review team.
- 06
Submit, go live and share2 working days
We review within 2 working days. Once approved, share your link on WhatsApp and social media; the first 48 hours matter most.
WHAT TO PREPARE
A campaign backers can trust.
Campaigns with clear photos, an honest plan and real delivery dates raise more and get fewer questions.
Clear title and summary
Up to 60 characters for the title and 140 for the one-line summary shown on cards.
16:9 cover photo
Your product in good light. It is cropped to fit cards and the campaign page.
Short phone video
Show the prototype working and introduce yourself. Make it public or unlisted.
Reward tiers
What each backer gets, the price, how many are available and the delivery month.
Delivery plan
How you will make and ship rewards, and what could cause a delay.
Honest risks
Backers trust founders who explain what could go wrong and how they will handle it.
FEES
Simple, shown in rupees.
No fee to start. You pay only when you raise.
- Creating and editing drafts is free
- If the goal is missed, you pay nothing
- Every rupee is shown in your payout statement, with a CSV download
Example: a campaign that raises ₹1,00,000
Backers pledged₹1,00,000
Fundraze fee (5%)− ₹5,000
GST on the fee (18%)− ₹900
Payment gateway (2% on cards)− ₹2,000
You receive₹92,100
Gateway rates: UPI 2% · cards 2% · net banking 2%. Your payout statement uses the rate for each payment. GETTING PAID
All-or-nothing keeps everyone safe.
Reward campaigns only collect if they reach the goal by the deadline, so you never have to deliver a product you could not afford to make.
Goal reached by the deadline
The campaign is funded. Fundraze releases the money to the founder’s verified bank account with a transfer reference (UTR), and the founder delivers rewards and posts updates.
Goal not reached
Nobody is left out of pocket. Every confirmed pledge is refunded automatically to the original payment method, and backers get an email when it is processed.
QUESTIONS
Founders often ask
Can I edit my campaign after submitting?
You can edit any time while it is a draft. Once submitted it is locked for review; if we ask for changes, it opens for editing again. The campaign link never changes.
Can I offer equity or returns?
No. Reward campaigns are pre-orders, and donation campaigns are gifts. Wording that offers equity, interest or investment returns is not allowed, and the form will stop you before submitting.
What if I need more time?
Our team can extend a live campaign, up to 90 days from launch in total. Write to hello@fundraze.in with the reason.
What if delivery is delayed?
Post an update on your campaign as soon as you know, with a new date. Backers can see every update and your delivery record appears on your public profile.
When do I get the money?
After a reward campaign is funded, we release it to your verified bank account and you get the transfer reference (UTR) by email and in your dashboard under Payments released.
Can I run a donation campaign instead?
Yes, for yourself, someone else or a registered organisation. Donations are kept even if the goal is not reached and are released in instalments against fund-use updates.
Ready to show India what you are making?
Start a free draft now. You can save as you go and submit when it is ready.